What We Do

Media Training

Learn to stay cool in the hot seat and answer any question, any time, with polish and professionalism. By imposing ground rules and creating strategic message agendas, corporate spokespersons, executives, authors, and celebrities can control press conferences and turn the scrutiny of radio and television interviews to advantage. We offer sitting in the “hot seat” and “meet the press” media training: customized coaching and retainer options. Plus, customized programs, specifically designed to meet your company’s targeted persuasive communication needs.

Try our Meet The Press challenge. Prepare for everything from Congressional testimony to appearances on Oprah. Answer any question, anytime, anywhere asked by absolutely anybody with professionalism, confidence and class. Your newly learned skills will help you achieve confidence in speaking:

  • In the boardroom
  • At the podium
  • On TV
  • Before Congress
  • Internally to senior managers
  • Externally to clients

Highlighted Topics Covered in Media Training Include

  • Media Appearances
  • Crises & Emergencies
  • Press Conferences
  • Spokespersons
  • Homeshopping
  • TV Appearances
  • Reputation Management
  • Hearings

All Areas of Media Training Include

  • Setting ground rules for interview control
  • Analyzing the audience
  • Gathering information about the interviewer and researching the interview format
  • Understanding nuances between television, radio, print and telephone interviews
  • Setting message goals
  • Creating opportunities to make your “must say” points & making them conversationally
  • Developing the basic position your organization has assumed on a specific topic
  • Ensuring that message points are made within the broadcast time limits
  • Coping with nervousness
  • Using appropriate body language
  • Dealing with different interview styles
  • Keeping the interview interesting and lively
  • Turning hostile questions into winning answers
  • Learning camera do’s and don’ts
  • Using tele-prompters effectively
  • Dressing appropriately for the interview

More Information

Related Case Studies

What Our Clients Say

As an attendee of the networking seminar last night, I would like to thank you for the tips you shared, particularly the one regarding telling a story about yourself. Your story of success, punctuated by how hard you tried until you triumphed, was right on track for me. I came home, located my undergrad rough draft business plan for my fashion and image consulting business, and started talking to my co-workers, sharing my story. I plan to use your advice to help make ANS Style Group a success story. Thank you!